Is your logo dragging down your website?

This is something that we tell all our clients, so it’s nice to hear others banging the same drum. “In an attempt to keep costs down, many smaller business operators often scrimp on important assets. And a professional logo or

Small-Medium Business usage of Social Media in Australia

Some facts about how Australian small and medium-sized businesses are using social media. Produced from the figures in the Optus Social Media Index for Small and Medium Businesses in Australia.

Brand usage guide – what and why

They can be called many different things, but a usage guide or style guide can be an investment into the future of your brand that will inevitably be deployed over a number of media. With typically a number of suppliers

POP vs IMAP email

There are 2 main types of email out there: POP and IMAP POP stands for Post Office Protocol, and IMAP for Internet Message Access Protocol. I won’t even bother in getting into the technicalities of these, but as you might

Content Management Systems vs Maintenance Contracts

The title alone sounds like a thesis! Lets start with some short definitions on what they are: Content Mangagement System (CMS) – commonly used term around website development circles that describes a system that allows a non-technical person to make