Social media is the quickest and easiest way to have some recurring communication with your potential and existing customers. A quick message to help keep you top-of mind.

Almost every day of the calendar is reserved to an observance of some kind, or to promote an event. In some cases, it can be in your interest to leverage the effort and be part of the discussion.

Following are just a sample of the major events and observances that might be relevant to note, or right for you to piggy-back on for your social media effort.

Date	Event	More information...	Region/State
29 Nov - 2 December 2018	Australian PGA Championship	championship.pga.org.au	QLD
1 December 2018	World AIDS Day	worldaidsday.org.au	International
4 December 2018	Cookie Day		International
5 December 2018	International Volunteer Day	volunteeringaustralia.org	International
10 December 2018	Human Rights Day	un.org	International
14 December 2018	Free Shipping Day	freeshippingday.com	International
21 December 2018	Ugly Christmas Sweater Day	nationaluglychristmassweaterday.org	International
22 December 2018	Woolworths Carols in the Domain	carolsinthedomain.com	NSW
24 December 2018	Christmas Eve		International
25 December 2018	Christmas Day		International
26 December 2018	Boxing Day		National
26 December 2018	Thank You Note Day		International
26 - 30 December 2018	Mens Domain Boxing Day Test	cricket.com.au	National
28 Dec - 6 January 2019	Falls Festival	fallsfestival.com	SA, VIC, NSW, WA
31 December 2018	New Years Eve		International

Other places to check out other relevant calendar dates:

• nationalcalendar.com.au
• australia.gov.au
• dss.gov.au
• environment.gov.au
• timeanddate.com
• Hashtag Holidays - 2018